Book review: Oversubscribed: How to Get People Lining Up to Do Business with You

Welcome to the latest chapter in the Hugoversity library, where each month we review a PR and marketing-related book to quench our thirst for lifelong learning. For this month’s book

Keeping your PR close to home

A common question for any public relations firm is, should I use an agency or keep my marketing in-house? And while we’re big fans of an agency here at Hugoversity

Book review: The Rules of Contagion: Why Things Spread – and Why They Stop

Welcome once again to the Hugoversity library, where each month we review a PR and marketing-related book to quench our thirst for lifelong learning. For this month’s book review, Captain

Unhappy marketing?

At our last Hugoversity training session – once again brought to you through the power of Zoom – Head Girl Charlotte and Prefect Beth were on hand to help you

Be More Yoda

If you couldn’t make it to our last seminar – which, due to lockdown, was once again beamed directly into your study/bedroom/shed/bathroom – here’s a little recap on how you

Book review: The Art of the Click

Welcome back to the Hugoversity library, where each month we read and review a PR and marketing book to help our students learn. This month, Media Maestro Sophie read The

Book review: Marketing a Love Story: How To Matter To Your Customers

Hello, and welcome back to the Hugoversity library, where we read and review PR and marketing-related books to help you learn. For this month’s review, Prefect Natalie read Marketing a

PR and marketing books to read during lockdown

Now is a great time to do some learning and what better way than to pick up a good book? One of the most successful investors of our time, Warren

Book review: OMG Strikes Back

When you come across something so amazing that you just have to tell the world (again) Welcome to another instalment of the Hugoversity library where we review PR and marketing-related

PR in a pandemic

If you were unable to join us for our virtual seminar all about the importance of PR during a pandemic, then you missed a treat. Truly, try harder next time.