Are you an experienced marketer looking to shift your career up a gear?
We could have the perfect opportunity to put your career in the fast lane…
North East Peugeot dealership Simon Bailes Limited is looking for an experienced and driven digital marketing manager, as the business continues its growth strategy.
Established in 1979, the organisation runs three Peugeot-franchised dealerships in Northallerton, Stockton and Guisborough. The role will predominantly be based in Northallerton.
Responsibilities will include:
- Managing, training and supporting the digital and performance marketing executive
- Setting an inspiring vision and direction for the Simon Bailes brand
- Acting as a brand guardian ensuring that all marketing activity is aligned to the brand values
- Developing annual brand plans aligned to overall business objectives
- Planning specific quarterly marketing activities that deliver against priorities
- Setting clear KPIs to measure and report against performance
- Measuring and reviewing marketing spend
- Managing the overall relationship with key agency partners including paid search and PR
- Working with external agency partners throughout the development process, ensuring alignment with agreed brief, brand positioning and key consumer insight
- Ensuring that all marketing activity is delivered on time and to budget
- Developing a deep understanding of the industry and the consumer
- Taking ownership of the customer journey from start to finish
- Building a strong relationship with manufacturer marketing teams to ensure alignment of key marketing activities
The successful candidate will lead the development of the long-term marketing strategy, and possess the following skills:
- A range of knowledge in all things digital marketing, ideally with experience in web development and e-commerce sites
- A relevant degree-level qualification
- Five years’ marketing experience, including managing and developing teams
- The ability to demonstrate a blend of strategic capability, commercial acumen and creative thinking
- A thorough understanding of digital and performance marketing with a proven track record of delivering results
- An in-depth knowledge of key digital channels, including paid, social and email
- Excellent communication skills
- An open and adventurous mindset with a willingness to test and learn at pace
- Excellent organisational skills and the ability to manage multiple work streams concurrently
- A strong work ethic with hands-on approach and comfortable working autonomously
- Experience in developing and implementing successful comms and marketing plans
The person we’re looking for has the company’s values at heart:
- People – You will be a real people person who is able to form and nurture strong relationships with your team, local community and suppliers.
- Customers – They should be at the core of everything you do and you need to be ready to adapt with new ideas to make their tailored buying experience seamless and enjoyable.
- Honesty – You will have great integrity and transparency in all you do.
- Standards – You will have a passion for delivering service excellence and a desire to exceed every expectation.
- Profit – Commercial success is something you value and you want to work for a firm which is looking to grow and prosper.
In return, the right candidate will receive an attractive benefits package, including a salary of between £40,000 and £50,000 and company car.
Closing date for shortlisting: 10pm 22nd January
To apply, email your CV and covering letter to natalie@harveyandhugo.com
