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X-WR-CALNAME:Hugoversity
X-ORIGINAL-URL:https://www.hugoversity.com
X-WR-CALDESC:Events for Hugoversity
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TZOFFSETFROM:+0000
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DTSTART:20180101T000000
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DTSTART;TZID=UTC:20180727T080000
DTEND;TZID=UTC:20180727T093000
DTSTAMP:20260810T102455
CREATED:20180511T103204Z
LAST-MODIFIED:20181121T141518Z
UID:14562-1532678400-1532683800@www.hugoversity.com
SUMMARY:Discovering your Emotional Selling Propositions
DESCRIPTION:Appealing to hearts and minds- discovering your Emotional Selling Propositions \nYou may have discovered your company’s Unique Selling Propositions (USPs). But have you ever thought about your Emotional Selling Propositions (ESPs)? \nThere’s a science behind ESPs. As humans\, we are programmed to make purchasing decisions with the emotional part of our brains; essentially\, we buy with our hearts. \nIn this class\, our prefects\, will help you distinguish the difference between your USPs and your ESPs\, so you can build your brand to appeal to your audience’s hearts and minds.
URL:https://www.hugoversity.com/event/discovering-emotional-selling-propositions/
LOCATION:UTC South Durham\, Long Tens Way\, Aycliffe Business Park\, County Durham\, DL5 6AP\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://www.hugoversity.com/wp-content/uploads/2018/06/ESPs-july-web.jpg
ORGANIZER;CN="Hugoversity":MAILTO:study@hugoversity.com
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